When people hire a photographer for their wedding, they are usually looking for wedding photography packages. Your package should include events, hours, number of photographers, albums, and more, and you can create different packages for clients to choose from. You can also customize your offerings, but you want to have a standard price list as a starting point. Continue reading to learn all about wedding photographer packages.
The Number of Events to Be Photographed
Many weddings have a number of different events, and your clients will want them photographed. Some people have four days of festivities, including dinners, brunches, luncheons, and other parties. You will want to start by finding out how many events are planned and how many days you will be needed.
In addition, you should find out how long the events last. You may be wanted at the church and the reception, or the wedding could all be in one location. It is very important to discuss all of the details with the client so that you know exactly what to put into the package.
Wedding photography can also include engagement photos and portrait photos that will go into the album. Your clients may schedule these photographs on a separate day. The extent of the job can vary widely, so it is very important that you know exactly what is expected before you draw up a contract.
The Number of Photographers
Weddings come in all different sizes, and for a large event you may need a second or third photographer. In addition, you can cut down on the amount of time a specific wedding photo shoot takes if you have an additional photographer. For example, if you are doing photos of the wedding party, you can split up and one photographer will take the bridal party while the other takes the family.
If the wedding reception is going to be a large party, it helps to have an additional photographer as well. When you meet with the client to discuss the details, you will be able to plan whether or not you hire a second photographer to help with the job. It may cost more out of pocket, but you can save time and get more photos this way.
How Long Is the Wedding?
Another important factor in determining wedding photography packages is the amount of time you are needed. You should look at each event that is planned and add up the total time commitment. You need to factor in whether or not you will have a second photographer there as well, and you need to know whether you are wanted from start to finish or just for a few hours.
Most of the time, your clients will want you to be available for the entire day, but you need to make sure that you have these details in your contract. When you determine your wedding photographer packages, you have to make sure that you are being compensated for your time as well as your talent.
Is the Wedding Out of Town?
If you already have a following, you may get referrals from people who want you to go out of town to do the wedding photography. People travel to the Caribbean, another state, or even go on a cruise. If you are planning to go out of town to shoot the wedding, you need to find out if they plan to cover your costs of both travel and accommodations.
In addition to travel expenses, you may charge a per diem fee for your meals. The wedding might be at an all inclusive resort, or you may have to eat on your own. Either way, all of these details should be a part of your contract and your wedding package.
How the Photos Will Be Presented
Many photographers have wedding photographer packages that include a minimum number of pictures. They might also include an album for the bride and groom. It is important that you discuss these details and price your package accordingly.
This is a place where you can offer different options. You can offer different numbers of pictures at different price points. Also, you can offer printed versions of the photographs. You should keep it fairly simple, but be explicit enough that your client understands exactly what they are getting. The last thing you want is for your client to expect one thing and receive another.
How Many Packages Should You Offer?
It is best to keep it simple, which can be done by offering three or four different packages. You can have a customized option as well. You should have a set per diem fee for traveling, and you should expect the client to pay for your travel and accommodations.
Sometimes when photographers are just starting out, they will pay their own travel expenses because they are getting valuable experience and material for their portfolios. You need to decide whether this is a good option for you. No matter what you decide, you should always present your package and negotiate later.
For example, for a local wedding, you can offer a single event package, a two-event package, and a multiple event package. You can specify what will be included in these packages, and you can even set your pricing as long as you specify the amount of time and what the client will receive. From that point, you can customize your packages to add in or take out items based on your client’s specific desires.
When people hire a wedding photographer, they are looking for someone who can memorialize their special day. They will want to know exactly what they are getting and how much it costs. You can offer wedding photography packages that can be customized for each client. This is a great way to keep your clients happy, and it gives you the flexibility to accommodate various requests.
Being a wedding photographer is a great opportunity to put your photography skills to work, but you need to make sure that your packages are specific and defined so that there are no surprises. Be thorough in your contracts, but remain flexible so that your clients will be happy with your work.